Demonstration Showcase

In the Demonstration Showcase companies and researchers show their inventions, software prototypes, new hardware devices, etc. Both academic inventions and commercial prototypes will be exhibited.

Program schedule

Demo Session 1 - Wed 25th May 13:00 - 14:30, First floor, Mezzanine area

A low cost, user friendly system for the collection and analysis of ultrasonic sound with synchronous video. Schenk, Katrin; Wojciechowski, Noelle; Desgain, Zach

• The Virtual Foodscape Simulator –  gaming, designing  and measuring food behaviour in created food realities, Mikkelsen, Bent Egberg

BehavioMatrix: A Behaviour Measuring System. McIntyre, Gordon James; Göcke, Roland

Wireless shirt for ECG and Respiration. Dimov, Alexandar

xobs: a free open-source video analysis programme. Sullivan, Matthew Stephen

Integrated eye tracking and behavioural coding. Richard Lilley

Demo Session 2 - Thurs 26th May PM 13:00 - 14:30, First floor, Mezzanine area

Integrated solutions for simulator research. van Mil, Bram; Theuws, Hans

Consumer Friendly Virtual Reality Simulation for Randomized Controlled Trials in Consumer Research. van den Puttelaar, Jos; Verain, Muriel; Onwezen, Marleen

Innovative Food Intake App based on 2 Hour Recalls. van den Puttelaar, Jos; Verain, Muriel; Onwezen, Marleen

FaceReader: new developments in facial expression analysis. Theuws, Hans; den Uyl, Tim

A fully integrated operant 'box' for adult zebrafish. Budenberg, William James; Brennan, Caroline H; Parker, Matthew; Brock, Alistair James


Demonstration Format

Each of the presenters will have a stand in the room and small groups of participants will move from one demonstration to the other. A presentation will take ten minutes, and after that a bell will ring and the group will move on to the next demonstration. The two Demonstration Showcase sessions are in parallel with the posters, so participants can move the between the two and if the demonstrations are very busy come back later. The conference organisation will provide a screen, the presenters will need to brign their own laptop.


There will be a prize for the best demonstration. This will consist of up to €2500 funding to create a movie to promote the prototype. The criteria will be:

  • Standard of the presentation
  • Level of innovation
  • Usefulness of your idea to the field of measuring behavior
  • Market potential

The demonstrations will be judged by a jury consisting of the conference chairs, chair of the program committee, and the director of i3B.

The Demonstration Showcase is organized  by i3B — ICT for Brain, Body and Behavior. ICT for Brain, Body & Behavior (i3B) is a European network of high-tech companies and knowledge institutes aimed at joint research, development and commercialization of innovative ICT solutions in the domains of health, food, mobility and security. i3B focuses on measurement, analysis and feedback systems related to brain, cognition, physiology and behavior. The prize is sponsored by the European Commission, grant 00415.

i3B - ICT for Brain, Body and Behavior